Monday, December 15, 2008

On Networking

Effective networking is an essential tool for any professional, in particular entrepreneurs. The 7515 Entrepreneurs Lounge is a lot about finding other people with the same aspirations, about sharing resources, and about developing our entrepreneurial spirit.  In other words, the Lounge is a lot about effective networking. 


An excellent resource on this topic is the podcast by the startuplounge.com cofounder Michael Blake. Next I summarize some of the ideas Michael discusses in his website.
  • Networking is a critical business skill regardless of what you do.
  • It is about building human resources that don't belong to your company
  • You build Social Capital for yourself and your company.
  • You can make resources available to you at little or no cost.
  • It allows you to find capital, customers, managers, help or advice.   These resources can be bought, but through networking they can be available at the expense of time rather than cash.
  • Make a commitment to networking.
  • Don't be a 'social panhandler' where you expect to get things and benefits from others; think instead how you can offer something to others and make it your initial investment.
  • Take a genuine interest in other people. 
  • What if you are shy? - You need to grow beyond your perceived limitations.  
  • Get into the habit of small talking with other people for practice.
  • Prepare your elevator pitch.
  • Network with other entrepreneurs.  They share the same interests, needs, and challenges.

Some recommended resources mentioned in the podcast:
Book: The Heart of Networking by Ricky Steele

Share your thoughts and other resources about Networking that you find valuable.
- AG

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